Gensler
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Overview

Inspired by Andalucía’s coastline, Sani/Ikos creates a world-class resort destination that balances luxury, sustainability, and authentic Mediterranean living.

Opportunity

As luxury travel evolves, the client seeks a distinctive resort experience that balances world-class hospitality with an authentic connection to Andalucía.

Sani/Ikos Group saw an opportunity to expand its luxury hospitality offering while strengthening its connection to the Mediterranean lifestyle that defines the brand. The project was required to deliver a world-class guest experience in a highly competitive resort market while responding to the character, climate, and natural beauty of Andalucía’s coastline. Beyond creating a destination for visitors, the development aimed to establish a stronger sense of place through architecture, landscape, and amenities that reflect the region’s culture, helping the resort stand apart in an increasingly experience-driven hospitality sector.

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Why This Matters

  1. 01

    Sharper Resort Identity

    In addition to premium accommodations, the project had to clarify what makes Ikos Andalucía distinct in a crowded luxury resort market.

  2. 02

    Stronger Sense of Place

    Guests increasingly expect destinations to feel specific to their setting. Success meant creating an experience rooted in Andalusian culture, landscape, and Mediterranean living.

  3. 03

    Driving Destination Value

    By strengthening the resort’s appeal and guest experience, the project supports repeat visitation, brand loyalty, and broader value for Andalucía’s tourism economy.

FPO Quote

FPO PersonFPO Role

Solution

Gensler brought the resort’s Mediterranean character into its interiors, creating deluxe suites and villas that feel refined, local, and deeply connected to place

Gensler’s design builds on Ikos Andalucía’s coastal setting through interiors that feel calm, tactile, and regionally grounded. Deluxe suites and private villas are shaped around comfort, privacy, and a stronger connection to the landscape, with natural materials, custom furnishings, and locally sourced artwork and finishes reinforcing a clear sense of place. The result is a guest experience that feels elevated but not generic, combining the consistency of the Ikos brand with details that reflect Andalucía’s culture, artisans, and Mediterranean lifestyle.

Related Content

From brief to build: how an integrated design approach aligns guest journeys, resort operations, and the natural landscape into a cohesive destination.

The design team began by examining guest expectations, operational requirements, and the unique character of the Andalusian coast to establish a clear vision for the resort’s evolution. Through site analysis, hospitality benchmarking, and iterative planning studies, the team tested how architecture, landscape, and amenities could work together to create a seamless guest experience. Program relationships, circulation patterns, and connections to outdoor spaces were refined through a collaborative design process, ensuring every intervention enhanced operational performance and the resort’s distinct sense of place.

Impact

Thoughtful design transforms Ikos Andalusia into a refined coastal destination where seamless experiences, local character, and Mediterranean luxury come together.

Ikos Resorts’ introduction of deluxe suites and locally sourced furnishings, artwork, and finishes creates a deeply authentic experience for guests. By supporting local artisans and farmers, the resort enhances the guest experience with a tangible connection to the region’s culture. Eco-conscious practices, such as farm-to-table dining, foster a deeper emotional bond between guests and the Andalusian landscape. This approach enriches guests’ stays, while supporting the local community and creating lasting, meaningful connections.

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What Changed Because of This

  1. 01

    Sense of Place

    Drawing inspiration from Andalusia’s coastline, culture, and natural palette, the design creates an authentic resort experience that feels deeply connected to its setting.

  2. 02

    Guest Experience

    Seamless transitions between guestrooms, amenities, and outdoor spaces create intuitive journeys that encourage exploration, relaxation, and meaningful engagement with the destination.

  3. 03

    Sustainable Hospitality

    The integration of local materials, regional craftsmanship, and environmentally conscious design principles supports long-term sustainability.

Diane Thorsen

We created an elevated Mediterranean escape, where expansive villas and hotel suites unfold around private pools, lush gardens and sun-filled spaces designed for effortless seclusion.

Diane ThorsenDesign Director, Principal

Recognition

01

Tripadvisor

Ikos Resorts was named the “Best Luxury All-Inclusive Resort Worldwide” in the 2021 Tripadvisor Travellers’ Choice Awards.

02

Falstaff Travel

The resort was named “Newcomer Luxury All Inclusive Resort Europe,” recognizing its debut in the European luxury hospitality market.

03

Tripadvisor

The resort was named the “Best Family Resort in the World” in the 2023 Tripadvisor Travellers’ Choice Awards.

FAQ

01

Where is Sani Ikos Andalucía located?

Sani Ikos Andalucía is a luxury beachfront resort located on Spain’s Costa del Sol, offering guests direct access to the Mediterranean coastline and nearby cultural attractions.

02

What was Gensler’s role on this project?

Gensler provided interior design and furniture, fixtures, and equipment (FF&E) consultancy services for the project, developing design concepts, guest room enhancements, and detailed design documentation.

03

What design challenge did the project address?

The project sought to elevate the guest experience by upgrading accommodations to deluxe standards while maintaining consistency with the established Ikos Andalucía design language.

04

How does the design enhance the guest experience?

The design focuses on creating memorable hospitality environments through thoughtful space planning, refined finishes, and curated FF&E selections that support comfort, luxury, and a strong sense of place.

05

What types of spaces were included in the project scope?

The project included deluxe guest rooms, family accommodations, and private villas, along with associated FF&E and interior design elements.