Overview
Designing a headquarters that unites dispersed teams and translates X-Press Feeders’ maritime heritage into a more connected, future-ready workplace.
Opportunity
X-Press Feeders needed a headquarters that could bring teams together and better reflect the company’s heritage, culture, and long-term ambitions.
As younger and more diverse talent enter the workforce, traditional industries face growing pressure to offer workplaces that feel more collaborative, contemporary, and people-centered. For X-Press Feeders, that opportunity was amplified by the need to consolidate teams from three separate sites into one headquarters. The new space needed to do more than improve efficiency. It had to strengthen visibility across teams, support long-term growth, and express the company’s maritime legacy in a way that felt authentic, elevated, and relevant to a modern workplace.
More about this topic
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Why This Matters
01
Uniting Three Teams
Bringing teams together from three sites gave X-Press Feeders an opportunity to strengthen collaboration and create a more cohesive workplace culture.
02
Expressing Brand Heritage
The new headquarters needed to reflect X-Press Feeders’ maritime legacy in a way that felt authentic, distinctive, and aligned with the company’s global identity.
03
Competing for Talent
A more contemporary workplace helps X-Press Feeders respond to changing employee expectations and attract talent in an increasingly competitive business environment.
FPO Quote
Solution
Gensler transformed a high-ceiling floor into a heritage-inspired headquarters that connects teams and gives X-Press Feeders a more distinctive workplace identity.
The core design move was to translate X-Press Feeders’ maritime heritage into a contemporary workplace that feels both premium and highly usable. Inspired by the company’s Duxton shophouse roots, Gensler used timber veneer, curated artwork, and open sightlines to create a warmer, more authentic expression of brand identity. Strategic spatial planning improves visibility and cross-functional interaction, while integrated greenery, collaboration zones, and wellness-focused amenities support comfort, privacy, and employee wellbeing. Together, these moves create a workplace that is both future-ready and rooted in legacy.
Related Content
3
Previous Office Locations Consolidated Into One Headquarters
3,000
Site Area, Square Meters
From brief to build: how X-Press Feeders’ maritime heritage shaped a new headquarters designed to connect teams and support future growth.
The design process began by asking how X-Press Feeders’ legacy could be expressed in a workplace built for contemporary expectations. Gensler drew on the company’s Duxton shophouse roots and maritime identity to shape a warmer, more distinctive environment. At the same time, the team studied how a single headquarters could improve visibility, collaboration, and comfort for employees arriving from three separate sites. This led to an open, high-ceiling workplace with premium finishes, integrated greenery, and shared spaces that support both focus and connection.
Impact
The new headquarters strengthens X-Press Feeders’ identity by bringing teams together in a workplace that reflects its heritage and ambition.
The office improves team cohesion, elevates workplace experience, and gives X-Press Feeders a more distinctive and future-ready headquarters presence in Singapore.
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What Changed Because of This
01
Team Cohesion
Bringing teams together in one workplace improves visibility, strengthens everyday collaboration, and creates a more connected experience across the organization.
02
Workplace Identity
Maritime references, curated artwork, and warm material choices give X-Press Feeders a headquarters that feels more authentic, distinctive, and aligned with its heritage.
03
Talent Appeal
A more contemporary and amenity-rich environment helps X-Press Feeders offer employees a workplace that feels more welcoming, premium, and future-focused.

The new headquarters shows how heritage can shape a workplace that feels more connected, distinctive, and relevant to the future of work.
Team
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