Emaar Properties Dubai Headquarters

Overview

Opportunity

Solution

Impact

Team

The Emaar Properties headquarters is designed to be a world-class facility that reflects the real estate development company’s vision of excellence and goal to empower local talent.

Location

Dubai, United Arab Emirates

Client

Emaar Properties

Expertise

Professional Services [FPO] Workplace [FPO] Workplace Strategy [FPO] Interior Design [FPO] Experience Design

Opportunity

Emaar seeks to align its workplace with the scale of its global impact, creating an environment that empowers its people, showcases its brand, and supports future growth.

As Emaar continues to shape the growth and identity of Dubai, the company recognizes an opportunity to align its workplace with its scale, ambition, and evolving ways of working. The headquarters must bring together diverse teams, support seamless collaboration, and strengthen connections across the organization while accommodating future growth. At the same time, the workplace serves as a physical expression of Emaar’s brand, inspiring employees, welcoming visitors, and reinforcing the innovation, excellence, and leadership that define the company’s role in the region.

Why This Matters

01
Strengthening Workplace Culture
A unified headquarters helps bring employees together around a shared purpose, fostering collaboration, knowledge exchange, and a stronger sense of belonging across the organization.
02
Supporting Future Growth
As Emaar’s business evolves, the workplace must adapt with it. A flexible, future-ready headquarters enables the company to support new ways of working and organizational growth.
03
Expressing a Global Brand
The headquarters serves as a physical embodiment of Emaar’s identity, reinforcing its leadership, innovation, and reputation while creating a lasting impression on employees and visitors.

No client quote

Solution

By creating a workplace that balances collaboration, flexibility, and brand expression, the design transforms Emaar’s headquarters into a destination for innovation and connection.

Gensler’s design strategy centers on creating a connected workplace ecosystem that brings together people, culture, and brand. Flexible work settings support a range of activities, from focused individual work to informal collaboration and large-scale team engagement. Shared spaces encourage interaction across departments, while hospitality-inspired amenities enhance the employee experience. Throughout the headquarters, Emaar’s identity is expressed through curated materiality, integrated storytelling, and spaces that showcase the company’s achievements, creating a workplace that supports performance, connection, and future growth.

From brief to build: creating a workplace ecosystem that balances focus, collaboration, and hospitality while expressing Emaar’s leadership and ambition.

The design process focused on translating Emaar’s vision into a workplace experience that strengthens connection, collaboration, and brand identity. Through stakeholder engagement, workplace strategy, and iterative design exploration, Gensler developed a flexible environment that supports diverse workstyles while fostering interaction across teams. The design team carefully integrated spaces for collaboration, focus, and hospitality, ensuring each element contributes to a cohesive employee experience. Materiality, spatial planning, and branded moments were refined throughout the process to create a headquarters that reflects Emaar’s culture, values, and aspirations for the future.

Impact

The new headquarters gives Emaar a brighter, more flexible workplace shaped around hospitality, connection, and a stronger journey for employees and clients.

Designed as more than a traditional office, the headquarters creates a warm, destination-like environment where teams can work, meet, and connect with greater ease.

What Changed Because of This

01
Employee Experience
A more residential workplace experience gives employees a choice of settings, from focused work areas to social spaces with hospitality-level comfort.
02
Client Journey
Reception and arrival spaces now feel more like a curated welcome experience, replacing the conventional corporate lobby with a warmer first impression.
03
Flexible Working
Adaptable settings support hybrid work and professional social interaction, helping the headquarters respond to changing expectations around the office.

Emaar’s headquarters sets a new benchmark for the developer workplace: hospitality-driven, residential in spirit, and refined in execution.

Recognition

01

Design Middle East

Explores how Gensler designed Emaar’s new headquarters to support hybrid work through hospitality-inspired, human-centric workplace design.

02

Architect ME

Names Gensler, the world’s largest architecture and design firm, partnered with Emaar to design their new office in Dubai Hills Estate.

Team

Project Leadership

[FPO] Julijana Mitic

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[FPO] Alan Crystal

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[FPO] Angel Villanueva

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FAQ

01

Where is Emaar Properties Dubai Headquarters located?

Emaar Properties Dubai Headquarters is located in Dubai Hills Estate, a mixed-use development in Dubai, United Arab Emirates, with landscaped parks, gardens, walkways, and open areas.

02

How does the headquarters support flexible work?

The workplace offers a choice of settings, including focused work areas, informal relaxation zones, social spaces, and technology-supported places for collaboration. The Rove café sits at the heart of the headquarters, creating a social hub where employees can work, meet, retreat, or connect with wider groups.

03

Why does the headquarters feel hospitality-inspired?

Gensler approached the headquarters more like a destination hotel than a conventional corporate office, using residential-style furniture, warm materials, and concierge-like arrival spaces.

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Related Expertise

Professional Services Workplace Workplace Strategy Interior Design Experience Design

The Emaar Properties headquarters is designed to be a world-class facility that reflects the real estate development company’s vision of excellence and goal to empower local talent.

Emaar seeks to align its workplace with the scale of its global impact, creating an environment that empowers its people, showcases its brand, and supports future growth.

Why This Matters

By creating a workplace that balances collaboration, flexibility, and brand expression, the design transforms Emaar’s headquarters into a destination for innovation and connection.

From brief to build: creating a workplace ecosystem that balances focus, collaboration, and hospitality while expressing Emaar’s leadership and ambition.

The new headquarters gives Emaar a brighter, more flexible workplace shaped around hospitality, connection, and a stronger journey for employees and clients.

What Changed Because of This